Unit Case : A conventional unit of sales volume in the U.S. soft drink industry. A unit case consists of soft drinks, syrup, powder, or whatever equivalent to 24 eight-ounce servings (6 quarts or about 5.678 liters)
Russ Rowlett (Director), How Many? A Dictionary of Units of Measurement, Center for Mathematics and Science Education University of North Carolina, USA 2005. http://www.unc.edu/~rowlett/units/dictA.html, (Unit of Meas and Covr Factors - Amer) {608}