"Although it is impossible to anticipate every aspect of crisis communications to be deployed during an event, some audiences that should be addressed in plans and preparedness efforts include: (1) Members of the organization's response team. (2) Managers responsible for continuing operations and interfacing with employees. (3) Line employees whose understanding of the broader issues may be less complete than the management team. (4) Family members of employees, especially family members of employees directly impacted by the event or the organization's response. (5) National media, including financial media, whose interest in the organization is principally focused on management of the current event. (6) Local media, both print and broadcast, that cover the organization regularly on a broad variety of topics. (7) Investors, especially institutional investors, who desire transparency in the short- and long-term ramifications of an incident. (8) Local and state/provincial governments that are interested in the long-term viability of the tax base and other benefits the organization brings to their constituents. (9) Regulatory agencies responsible for ensuring continued compliance even when operating in recovery mode. (10) Neighbors who may be adversely affected by the event, the organization's response, or the authorities' efforts to minimize overall community impact". (IIA, BCM, 2008, 18)